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Monthly Archives: October 2011
‘Quality Score’ (QS) is a frequently heard term in the world of Google pay-per-click advertising. However, confusion still exists about the true meaning and importance of it. This guide will help you understand the different types of Quality Score, why they’re … Read More
Posted in Google Adwords, Internet Marketing, PPC (Pay-Per-Click)
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If you have a local business you want to make sure you can be found easily by potential customers. Over the past few years, marketing your local business online has become quite complex as there are so many possibilities such … Read More
Posted in Internet Marketing, Local SEO, Search Engine Marketing, SEO (Search Engine Optimization)
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Do you have a website? If so, do you ever track and analyze how it’s performing and how you could improve it? Web analytics is just that. It allows you to understand how visitors interact with your site, where they … Read More
Posted in Conversion Optimization, Internet Marketing, Search Engine Marketing, SEO (Search Engine Optimization), Web Design
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I recently came across an interesting video about how spelling can influence your rankings. Usually, when you think about on-site optimization, spelling is not the first thing that comes to mind. Instead, people tend to think about keywords, title tags, … Read More
Posted in Google Rankings, Internet Marketing, SEO (Search Engine Optimization), Web Design
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Remarketing is a relatively new innovation for the Google AdWords advertising platform, which we use at NetConneXion. It enables you to target people who have visited your website in the past and re-market them by showing highly relevant ads as they … Read More
Posted in Conversion Optimization, Google Adwords, Internet Marketing, Lead Generation, PPC (Pay-Per-Click)
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In the world of internet marketing it is widely known that the first few organic (= non-paid/non-sponsored) listings on any given search engine results page (SERP) attract most interest and clicks of users. A recent study however, has shown a … Read More
Posted in Google Rankings, Internet Marketing, Lead Generation, Local SEO, Search Engine Marketing, SEO (Search Engine Optimization)
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If you’re a retailer selling products online, you definitely want to read this article as it can help you stand out from the crowd and attract more customers (and who wouldn’t want that?!) Today’s subject is about Product Extensions. These … Read More
Posted in Google Adwords, Internet Marketing, PPC (Pay-Per-Click), Search Engine Marketing
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Did you know that: 23% of small-to-medium sized businesses (SMB’s) are invisible online in Canada?* (no website! -most likely they are missing out on a lot of opportunities because of this). 94% of consumers research products online before buying? Three … Read More
Posted in Internet Marketing, Lead Generation, Search Engine Marketing
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